Luxury Travel

The rapid rise in luxury and high-end travel is one of the most dramatic developments of the Chinese outbound market, with the focus increasingly shifting to quality over price. A recent survey conducted with COTTM hosted buyers shows that luxury travel is high on the agenda for outbound tour operators:

  • 98% said they would like to see a dedicated luxury section at COTTM
  • 18% stated that more than half of their business currently comes from high end luxury travel
  • 35% stated that more than half of their business will come from high end luxury travel in five years time

In order to meet this demand, COTTM 2012 will have a section of the exhibition dedicated to this market. To ensure COTTM offers the best in luxury travel products to its visitors, a group of high-end travel buyers will vet exhibitors in this section to ensure their products and services meet the criteria for luxury travel. The judges include:

A panel discussion will also take place during the show including a presentation by Mr Guo Ming, President of TripTM Global Theme Travel Club – the leading dedicated high-end / luxury tour operator in China – on the current developments and demands of the luxury travel market in China.