Hurtigruten launches Antarctica exclusively for Chinese guests

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Fliggy drives interest in expedition cruising

Exploration travel specialist Hurtigruten is deepening its strategic relationship with Fliggy, the tourism brand of Alibaba. The companies will offer five Antarctica voyages exclusively for the China market in 2019.

“Expedition cruising is one of the fastest growing segments in the travel industry and China is one of the most dynamic travel markets in the world,” says Hurtigruten CEO Daniel Skjeldam.  

“Hurtigruten is a very good fit for Chinese guests, offering active and unique adventures to some of the world’s most spectacular destinations.”

The five voyages in 2019 are added to four exclusive Antarctica voyages with Fliggy for Chinese adventurers in January and February 2018.

“Fliggy allows us to reach a large base of Chinese travellers seeking interactions with nature and wildlife bigger than themselves to put life into perspective,” said William Harber, Hurtigruten’s president for China & Asia-Pacific.

The voyages will take place on Hurtigruten’s custom-built expedition ship MS Midnatsol. Starting from Ushuaia, Argentina, the voyages will take Chinese guests across the Drake Passage to the unspoiled wilderness of the Antarctic Peninsula.

To enhance the onboard experience, MS Midnatsol is limited to 500 guests in Antarctic waters per sailing.

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