China Travel Social Media Forum

In association with:

Dragon Trail offers services to travel organizations to help them market their brands to Chinese consumers. Dragon Trail will host a one day event at COTTM helping exhibitors to learn how to leverage technology solutions, digital marketing, and social media to reach, connect, and engage with the young, affluent and techno-savvy Chinese.

About the Organizers:

Dragon Trail offers services to travel organizations (primarily hotels and destinations) to help them market their brands to Chinese consumers, leveraging social media, digital marketing, and technology solutions.   Social Media are very important especially for the younger, affluent and techno-savvy Chinese, especially in a country where the official media are still heavily regulated. Word of Mouth and Word of Mouse are the key elements of reaching this segment of the Chinese outbound market, which is open to offers beyond the „10 countries in 12 days “hurried low-price ADS group tours.

Dragon Trail also manages the resource portal  www.ChinaTravelTrends.com(@cnTravelTrends).