He is currently the Director of Government Communication Department and Educational Media at the Ministry of Education (MoE). He is the official spokesman of the education sector in UAE government media briefings. He has also worked as the Minister of Education’s Adviser on Media Affairs.
He has a very distinguished CV assuming many roles as a media person, lecturer, advisor, an economic and marketing expert and international soft power expert.
He is the founder and manager of the Al Saif Group since 2001, a member of the panel in the Sharjah Economic Excellence Award on more than one occasion and a member of the panel during the second Mohammed bin Saud Industrial Projects Award.
He is also an accredited international advisor by the American Management Institute, an accredited soft power strategic expert by The Hague Institute of Human Rights and International Law and Dubai Department of Human Resources, as well as an accredited trainer by the American Institute for Professional Studies.
He ran for the membership of the Federal National Council in 2019 for the Emirate of Ras Al Khaimah.
He was the producer and presenter of the radio show “Ashatarah fi atijarah” (How to Be Clever in Business) on Sharjah Radio from 2011 to 2017 and the “Khawter rajul Aamal” show (The Thoughts of a Businessman).
He was a Board Director and the General Secretary of the Association of Accountants and Auditors from 2005 to 2012. He served as an officer at the Office of His Highness the Chief of the Staff of the Emirati Armed Forces from 2001 to 2004, and the Chairman of the Board of the Members Forum of Saud Bin Saqr Establishment for Youth Enterprise Development.
He won the Mohammed Bin Rashid Award for Young Business Leaders in 2017 and the Sharjah Economic Excellence Award for the Best Entrepreneur in 2016.
He is the first Emirati to obtain a Master’s degree in Soft Power Management and Marketing from the University of Northampton in the United Kingdom, with an overall grade of very good. He also has a BA in Accounting from the College of Business and Economics in the United Arab Emirates University and Strategic Planning Diploma from Cambridge University in Britain.